Background
With a design that can trace its roots back to the 1930s, the VW Beetle is one of only half-a-dozen cars that genuinely changed the world. The Volkswagen, or ‘people’s car’, was engineered from the ground up by Ferdinand Porsche to prove low-cost, reliable transport for those for whom the possibility of owning a car had previously been impossible.
The car’s low price smote the primary obstacle to owning one, and its mechanical simplicity dealt a similar blow to the second: an air-cooled engine and the very simplest of engineering throughout enabled even the most ham-fisted owner to keep it running on a tight budget.
The proof of the pudding is in the eating, and post-war Germany and the world at large lapped them up; the Beetle went on to sell more than 15 million units in a production run that spanned 64 years.







