Background
During his five year tenure at Gurney Nutting, John Blatchley progressed from newly qualified designer to Chief Stylist. His work for the firm would revolve around creating bespoke coachwork for Rolls-Royce and Bentley chassis. Unsurprisingly, the bespoke coachbuilder’s stock-in-trade was decimated by the outbreak of World War II, and in 1940 Blatchley moved to Rolls-Royce aeroengines to support the war effort. At the war’s end in 1945 he transferred to the design office of the car operation at their Experimental Department in Belper. Here he was soon immersed in the detailing of the Silver Dawn and MkVI’s including creating an elegant interior and focussing on ensuring the door hinges were concealed to Rolls-Royce’s exacting standards.
When, in 1951, the Styling Office was officially formed as a separate department Blatchley was appointed Chief Styling Engineer and moved to the Styling Department's offices at the fabled Crewe works. His first responsibility in his new role was oversight of “Project-Siam.” Siam was charged with creating a more modern, post war Rolls-Royce equal to the demands of the 1950’s – the model destined to become the new Silver Cloud and Bentley S-series. The focus of the project team was on creating a car “that looked like a respectably up-to-date post-war car, free of any visual excesses.” The design was excitedly presented to the board in 1951……. who immediately rejected it for “being too modern.” Not to be deterred Blatchley did, in his own words, “a quick sketch of something more traditional, more in keeping with the Rolls image, which I did in about ten minutes. It was taken into a board meeting, and they decided to make it there and then”.
The Rolls-Royce Silver Cloud picked up where its predecessor, the Dawn, left off in terms of in house bodywork. Of 2,360 Silver Clouds built between 1955 and 1959, just 121 were fitted with externally coach-built bodies. In hindsight, the Silver Cloud became a vital bridge between the pre-war cars and mindset and, what many consider, the first truly modern Rolls, the Silver Shadow. A total of 7,372 Silver Clouds went on to be built across three distinct series.








