Background
It’s really not an exaggeration to say that the Land Rover has done almost as much as Captain Cook or David Livingstone to open up the world.
It’s been taking explorers with double-barrelled names and extravagant moustaches to far-flung places since 1948, and stoically delivering engineers to where they were wanted and needed, and missionaries to where they were neither.
It was once said that a Land Rover was the first motor vehicle seen by 60% of people living in developing nations.
Perhaps uniquely, the Land Rover is both classy and classless.
It can be deployed to ferry loads of floppy-haired Ruperts and Annabels up and down the Kings Road, or it can haul half a dozen Herdwick sheep and a tonne of fence posts over rough terrain on a Lake District hill farm.
You can use it as a picnic venue while you’re stuffing yourself with quail eggs in the car park at Twickenham/Ascot/Henley/Glyndebourne.
Or you can make the most of its bullet-proof bush-bashing capabilities and get yourself from Timbuktu to Ouagadougou quicker than an angry camel.
It’s whatever you want or need it to be.
The Land Rover was introduced following World War II by the Rover Company, and - through various upgrades, face-lifts and model changes - remained in production until 1983, when it was re-named, re-badged and upgraded into the equally-iconic Defender.
The Series I was designed for off-road, agricultural and light-industrial use, utilising a steel box-section chassis and an aluminium body, due to the ongoing metal shortage following the end of the war.







