Background
The Jaguar E Type first appeared on the world stage 60 years ago this year. Undoubtedly a huge success for Jaguar, the car was highly desirable and that remains the case even to this day, with every enthusiast wanting to have one in their garage.
By 1971 over 57,000 had been produced with 83% exported around the world. Despite minor updates, the car was beginning to show its age. A new engine was amongst the requirements, a nod to America’s demands for lower emissions.
A V8 was considered, but in the end engine designers settled on a 5.3-litre V12 configuration. Amazingly their technical know-how resulted in a power-plant with more efficient combustion and improved mid-range power, and this basic engine design became a staple Jaguar fitment for 25 years.
The Series 3 not only showcased the new engine, but there were many other changes too. The longer wheelbase allowed a tad more passenger space, whilst styling changes such as the larger grille and flared wheel arches gave the Jag a more contemporary look. More aggressive too in some eyes…
As before both open two seater convertible and coupé versions were available - although only in 2+2 form for the fixed-heads. Power steering and a limited slip differential were standard fitments, and the brakes were beefed up to cope with all that extra power.
Inside there were many detail improvements including a smaller leather trimmed steering wheel, improved heating and ventilation, new seats, and a revised dash layout.
When introduced, the E Type roadster cost about double the annual wage of a factory worker. However, with the performance potential to worry rivals from Aston Martin and Ferrari, and costing less than half their equivalent offerings, the E-Type Series 3 was set fair for success.
Despite the gorgeous looks, and now with the performance to back them up, the E Type’s days were sadly numbered as owners were becoming increasingly demanding. It was therefore decided that the V12 engine needed a new home and in 1974, with the XJ-S on the horizon, E Type production ended.







