Background
BMW joined battle with rivals Mercedes-Benz and Jaguar with the launch of its 7-Series luxury saloons in 1977 and continued to fight fiercely with Jaguar's XJ and Mercedes-Benz' S-Class models for decades to come.
Running gear followed BMW's well-established pattern for its larger models, comprising all-independent suspension and disc brakes all round. Equipment levels were of the highest order and in addition to the standard range there were special high-performance versions created by factory-linked race team and tuning firm Alpina.
In 1986 the 7-Series was restyled, updated and rationalised, re-emerging as an even stronger competitor for the S-Class Mercedes-Benz.
At first there were only two engines available, of 3.0 and 3.5 litres capacity, and then in 1987 BMW introduced its new 5.0 litre V12 on the flagship 750i.
The smooth and powerful V12 generated 300bhp and 450Nm of torque from an engine that basically consisted of two 325i Motronic units joined together at an angle of 60°. The E32 750i was the first BMW to adopt the company's self-imposed upper speed limit of 250 km/h (155 mph).
For all their luxury and refinement these new 7-Series cars remained true to their maker's sporting traditions, providing the enthusiastic owner-driver with a richly rewarding experience when required to drive in a more sporting manner.
Produced from 1994 to 2001, the E38 was the third iteration of the 7 Series and offered a choice of standard- or long-wheelbase ‘iL’ models.
Petrol engines were available in straight-six, V8 and V12 engines variations. The E38 was the first 7 Series to be available with diesel engines.
It was also the first car to offer curtain airbags, the first BMW to offer built-in television, and the first European car to come optioned with satellite navigation.








